Fife Golf Partnership launches seven Fife Golf Trails to attract wider range of golfers
29th July 2013
The latest golf tourism guide to Fife has been doing a bit of thinking on behalf of golfers according to Fife Golf Partnership manager, Liam Barn. He says golfers demand a lot more for their money so helping them to match their mood and their interests is the way to attract them to choose courses in Fife.
So gourmet golfers, classic links players, family players or explorers of Carnegie Country are all options in the new guide Fife’s Golf Trails. Written by renowned golf journalist Malcolm Campbell, the guide offers seven distinct golf trails including Classic Links, Open Championships Qualifying Courses, Ladies Golf, Family, Hidden Treasures, Carnegie Country and the Gourmet Golf trail. While St Andrews courses like the Old Course and Kingsbarns are included, many more across Fife, such as Charleton, Dunfermline, and Burntisland, form the trails.
Some 20,000 of the Golf Trails guide have been distributed to tourist offices across Scotland and the north of England to raise awareness of golf throughout Fife.
Liam Barn said, “We have the biggest golf brand in the world here but it is important that we keep reaching out to golfers and potential visitors to show that there is a course for everyone, from the beginner to the enthusiast. Creating these specific trails helps people to choose courses they will find really enjoyable and offering other information such as restaurants in the Gourmet trail is part of our push to offer a full golf tourism experience and generate positive business benefits for everyone.”
The Fife Golf Partnership was established in December 2011 to help the golf tourism sector maintain and develop its share of a highly competitive, international market. The Partnership has now launched a website (www.visitfifegolf.com) for golf courses and tourism businesses to register and promote themselves in a bid to provide visitors with a comprehensive site from which to book golf trips, accommodation, days out and dining.
Member Jamie Montgomery of the Green Hotel Golf and Leisure Resort said, “The Fife Golf Partnership is really making a difference in helping me grow my business through collaborative marketing and promotion to new customers.”